We wouldn’t want to leave any chance to stay connected to our audience and keep them updated about our event. To enhance our target market reach, we will be using the following methods to increase the visibility of our blogs :
1. Promote the festival on social media : We will utilize social media sites like facebook, twitter & google+ to create connections with our current target audience and the potential ones. We will also use Hootsuite to schedule our posts for different social media sites.
2. Relevant keywords : We will use relevant keywords to our film festival like #filmfestival , #cinephile, #jamescameron, #deepamehta, #shortfilmsfestival, #documentaryfilmfestival, #torontoevents etc. Keywords will help the search engines to identify the relevance of our blog to the user’s search.
3. Subscriptions : We will add a subscribe tab to our blog, so that users can get notified via email as soon as we post any new content on our blog.
4.Fresh content : We will keep our blog updated every week as its always preferred by Google’s algorithm to display the latest content available on the web at the top.
Cinephile - The Film Fest 